About Floor Magic

You will find a wide range of flooring options featuring some of the most innovative brands in the home design industry.


Why Floor Magic?

When you walk through the doors at Floor Magic in Rockport, ME, you will find a wide range of flooring options featuring some of the most innovative brands in the home design industry, all in one place. But we also know that every project is different, customized to reflect the people who live there. That’s why we take the time, consulting with you to help you find the right look for your home. Find the exact type of carpet, hardwood, laminate, vinyl, or tile flooring that your home needs today and get it at exactly the right price for you.

Service is Our Goal at Floor Magic

We are known for Service, Service, and Service! Plus, the Owner Bob Duke will work with clients with plenty of flexibility. Floor Magic offers a no-cost lifetime warranty on all our workmanship!

Both showrooms - in Rockport and Damariscotta - are very clean, organized, and staffed with folks that can't wait to serve the next person that enters the door. Our clients feel welcome, well served, and that they received a good value.

Our Community
We love our community! We support the Rotary Club of Damariscotta-Newcastle, Midcoast School of Technology Board, Several Little League Baseball Teams, and Several Youth Basketball Teams.

Our Products
We are a premier dealer of the following: Somerset Hardwood, Maine Traditions Hardwood, Dal-Tile, Armstrong Vinyl and Alterna Tile, Forbo Marmoleum,Tarkett Vinyl and Tile, Godfrey Hirst Wool Carpet, Fiberworks Natural Woven Carpet and Rugs, US Floors CoreTec Flooring, US Floors Bamboo Flooring, US Flooring Cork Flooring, Bamboo Hardwood Flooring, Wicander Hydracork Flooring, Congoleum Duraceramic Tile, and Anatolia Tile.

Our Shaw products include Anso (Color Wall), Caress, ClearTouch, R2X Stain Remover, LifeHappens/LifeGuard, St. Jude Carpet Cushion, and Floorte.

Meet the team at Floor Magic



Bob Duke

Philosophically, Bob believes that you need to work hard every day, treat everyone he has contact with well and their day a little bit better. Bob loves owning Floor Magic and working directly with as many client as he can in improving their homes.


Sales Consultant

Amy Wheelis

Amy is a Sales Consultant at our Rockport Showroom. She has worked at Floor Magic for 8 years. Amy came to us after leaving a big box store with experience in flooring. Amy her husband Rob their two girls Beth & Amanda live in Warren with their dog Dakota and cat Brady.


Sales Consultant

Deborah Culpovich

Deborah is a Sales Consultant working primarily in the Damariscotta Showroom since August of 2016. She has worked in retail for the last fifteen years. Her experience entailed expanding product selection while utilizing limited available showroom space to its maximum potential thereby furnishing customers with a range of options and increasing sales. Deborah's primary focus remains on knowing her customers and providing them with excellent service.


Office Manager

Barbara Rawley

Barbara was born and raised in Wallingford, CT. and moved to Maine in 1981 with my two daughters and husband. I started to work for the State of Maine Human Services, Child Support Division. Then on Christmas Day I started to work for a local convenience company where my husband was manager. I was able to go from clerk, to manager and then to being a supervisor for 11 convenience stores'. I was with them for about 18 years. I then went to work with Bob at Floor Magic where I have been the Office Manager since he opened in 2005. 



Molly Duke

Molly Duke is the self-appointed Greeter to any animal lover who enters our showrooms (if her dad, the owner is around). Molly was born on Christmas 2012 on the hills above the Cabot Creamery in Cabot, Vermont with her eleven other siblings. Molly and Bob enjoy their three-mile walks early each day on Beauchamp Point in Rockport. She loves everyone and everyone loves Molly. It goes without saying that Molly Duke looks forward to your visit to Floor Magic.


Take advantage of our room visualizer tool to see how our select flooring styles will look in any room of your home. Getting started is as simple as uploading a photo of your room. 

Showroom shopping


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